Kenya is set to experience a significant growth in the number of E-commerce platforms post COVID.
The growing online shopping space has a new entrant, Biashara Place, an open marketplace that allows small and medium scale businesses to set up online shops within the platform.
As opposed to existing Online Shopping Apps such as Jumia and Kilimall, this new App is open for all, bringing together a collection of vendors.
“We are seeking to make E-commerce in Africa a friendly, affordable and sustainable activity for all businesses,” says Mr. Joseph Kinoti, the company CEO.
According to Mr. Kinoti, Biashara Place has a dream of empowering every single business owner to take advantage of the growing need to trade online and make deliveries countrywide.
New sellers joining the platform are required to adhere to among other requirements, strict COVID-19 containment measures in production and delivery of their products.
“Our journey began in 2018 as a business blog. Biashara Place is now an E-commerce Private Limited Company incorporated in Kenya under the Companies Act, 2015. We have a growing community of Top Sellers countrywide, more than 10k listed products, and counting,” says Mr. Kinoti.
Powering the platform is a Geolocation feature that avails products to buyers depending on the closest vendor, in efforts to minimize unnecessary movements and reduce shipping costs.
The platform has already attracted a number of top brands, among them Dlight, the US-based Pay-go Solar giant in East Africa.
“We have experienced a rapid growth in the past few months, mainly because our ecommerce model maps out well with several brands,” says Eng. Ken Okava, the company’s growth manager.